Pandemic roadblock: The uphill task of reviving mountain tourism

International Mountain Day is celebrated on December 11 to create awareness about the importance of mountains to life, to highlight the opportunities and constraints in mountain development, and to build alliances that will bring positive change to mountain people and the environment around the world. In India, mountain tourism thrives in the Himalayan region. However, the pandemic has created a crisis of livelihoods for mountain communities. Aptly, the theme of this year’s Mountain Day is sustainable mountain tourism. The Good Story Project ‘visits’ the northern states of Himachal Pradesh and Uttarakhand and the Union Territory of Ladakh that border the mighty Himalayas to understand how the pandemic has affected communities living here and how difficult revival of mountain tourism is going to be.

Swati Subhedar

The Indian Himalayan Region (IHR) is spread across 13 states and Union Territories — Jammu and Kashmir, Ladakh, Uttarakhand, Himachal Pradesh, Arunachal Pradesh, Manipur, Meghalaya, Mizoram, Nagaland, Sikkim, Tripura, Assam and West Bengal. It stretches across 2,500 km and nearly 50 million people reside in this region. The IHR extends from the Indus River in the west to the Brahmaputra River in the east. With its towering snowy peaks, majestic landscapes, pilgrimage destinations, rich biodiversity, and cultural heritage, the IHR has been, for decades, attracting tourists from India and across the world.

Tourism provides financial and employment opportunities for people residing in these mountain regions, and it brings revenues and profits for state governments. In the past few years, tourism in the IHR has got impacted due to natural calamities or safety and security reasons, however, the prolonged pandemic has dealt a massive blow. Unfortunately, it’s the local people and communities living in these mountain regions – most depend on the inflow of tourists for survival – have suffered the most.

While two lockdowns in two years brought tourism in the Himalayan region to a complete standstill, sporadic episodes of revival were followed by dampeners. The latest one that has shaken the tourism industry is the new variant of the virus – Omicron – that is threatening to ground airlines, and it may lead to people putting their travel plans on hold for now. In such a scenario, revival in tourism is going to be an uphill task.

Keeping the many challenges in mind, the theme of this year’s International Mountain Day is sustainable mountain tourism. The United Nations Environment Program and United Nations World Tourism Organization define sustainable tourism as “tourism that takes full account of its current and future economic, social, and environmental impacts, addressing the needs of visitors, the industry, the environment and host communities.

The Good Story Project speaks to various stakeholders living in the mountains of Ladakh, Himachal Pradesh and Uttarakhand. These destinations are popular among a range of tourists … adventure-seekers, pilgrims, families, solo travellers, and those who often run to the mountains for the much-desired peace of mind. However, the communities here have been facing a unique set of challenges. The pandemic has just added to their woes.

With its towering snowy peaks, majestic landscapes, pilgrimage destinations, rich biodiversity, and cultural heritage, the Indian Himalayan Region has been, for decades, attracting tourists from India and across the world. Image: Swati Subhedar

Ladakh: A ticking time bomb

Ladakh is a cold desert in India, which lies in the Great Himalayas. It has the mighty Karakoram range in the north, and, in the south, it is bound by the Zanskar mountains. Several rivers flow through Ladakh, which form deep valleys and gorges and many glaciers are found in the region. Life here is harsh, but historically, Ladakh has always been a self-sustained region. People grew their own food and there were enough resources for people to sustain themselves.

This was until Ladakh was opened to tourism in 1974.

As per the Tourism Ministry data, while 16,449 tourists visited Ladakh in 1994, it saw an inflow of about 2.79 lakh tourists in 2019. The rise in the number of tourists has pumped in money in job scarce Ladakh, but it has also had a detrimental effect on natural resources.   

“Today, Ladakh is literally sitting on a ticking time bomb. The rapid growth in unregulated tourism over the years has put tremendous pressure on natural resources. In the early nineties, there were only around 80 hotels and guest houses here. Today, there are more than 1,000 registered and unregistered hotels, guest houses and bed and breakfast (B&B) set-ups just in Leh (town),” said Vilayat Ali, who runs a sustainable tourism company called Pristine Ladakh.

He added: “Almost all hotels are pumping out water through bore machines for their daily use. Some big hotels pump out additional water for their swimming pools. The glaciers which are the main source of recharge for the groundwater are depleting at a very fast rate. The Khardong glacier – the main source of stream water for the Leh town — has almost vanished. The level of water in the Indus Rivers too has gone down to more than 50% in the last decade. The day is not far when there won’t be any groundwater left.”

Depletion of natural resources is not the only problem. Every summer, Leh generates more than 60 tons of garbage. “Earlier, as there was no waste management system in Ladakh, it was dumped in an open area abandoned by the Indian Army called ‘Bombguard’. The garbage was burnt every night and every morning one could see a thick fume of smoke in and around Leh. Today, even though Leh has a solid waste management plant, the unwanted garbage still gets burnt at Bombguard. Both, tourists are locals are to be blamed for waste generation,” said Ali.     

Every summer, Leh generates more than 60 tons of garbage. Image credit: zerowasteladakh.com

From primarily being an agricultural economy, Ladakh’s economy is now heavily dependent on tourism. Many of Ladakh’s residents, especially the young, draw their income from these activities. As a result of the shift to tourism, locals are gradually giving up farming – their traditional source of livelihood.

“Before pandemic, everyone was making money. The tourism business was lucrative, so everyone jumped into it. Some opened hotels, some drove taxis, and some became guides; practically everyone switched to tourism. Gradually tourists became our primary source of income. The pandemic hit us hard. Suddenly there was nothing to fall back on. The only good part about the pandemic was that there was no pollution,” said Tashi Tsange, owner of Tukchu Homestay in Leh.

The homestay and hotel owners are keeping their fingers crossed for next summer and soon Ladakh, like earlier, will be full of tourists. So, what is the solution?

“Tourism should be encouraged as long as it’s sustainable, benefits the local communities, and does not harm the environment. The present-day Ladakh does not meet any of these criteria. Unregulated tourism has made Ladakhis rich, but it has done irreparable damage. Ladakh needs to regulate tourism. Bhutan has done it. We need to direct tourists to other less explored destinations so that locals living there can benefit too. Lastly, homestays should be promoted, prominence should be given to organically grown fruits and vegetables, and we need to find eco-friendly alternatives for plastic,” said Ali.   

In the early hours of June 17, 2013, a flash flood came down upon the overflowing banks of the Chorabari lake in Uttarakhand. Carrying huge amounts of silt and rocks, it destroyed lives, houses, and everything else that came its way. Thousands lost their lives. Image credit: The Indian Express

Uttarakhand: Needed desperately … a concrete plan to sustain tourism      

Most of the northern parts of Uttarakhand are part of the Greater Himalayan ranges and are covered by the high Himalayan peaks and glaciers. Eighty-six per cent of states’ geographical area is mountains, and there are several famous peaks in the Garhwal and Kumaon regions of the state – like, Nanda Devi, Trishul, Chaukhamba, Shivling, Bhagirathi, Neelkanth, Gaumukh etc – that are preferred by tourists.

However, the four most economically lucrative peaks are Badrinath, Kedarnath, Gangotri and Yamunotri and the holy pilgrimage to these four mountains is known as the Char Dham Yatra. The yatra provides employment opportunities to lakhs of people living in these mountain regions, and also tour operators and yatra organisers spread across the country. It also forms an economic ecosystem that benefits the shrines, the areas around these shrines and generates significant revenue for the state.

Picture this. In 2019, the Kedarnath Yatra broke all the previous records and generated a revenue of Rs 400 crore. The other three destinations – Badrinath, Gangotri and Yamunotri – too earn revenues to the tunes of several crores every year. Those who benefit from the inflow of pilgrims are porters, palki and pony service operators, owners of hotels, lodges, dharamshalas, dhabas and small restaurants, guides, tour operators, temple committees, self-help groups that sell pahadi food, prasad and other products and private helicopter services.   

In 2019, nearly 38 lakh pilgrims visited the shrines. In 2020, the yatra was put on hold and in 2021, the route was open only for two months after which the Uttarakhand government postponed the pilgrimage till further orders. “The locals were really happy when the yatra started. They were, to some extent, able to mitigate the losses incurred last year. However, looking at the inflow of tourists, the state government postponed it. Though we have started getting enquiries for next year, the past two years have been tough for the locals who were dependent on the Char Dham Yatra to make money,” said Suryaprakash Kothari, who is associated with the Garhwal Mandal Vikas Nigam (GMVN).

While the official loss numbers have not been released, one can only imagine how badly those dependent on the yatra must have suffered. There are people who wait for the yatra to begin every year as it helps them make enough money for the rest of the year.

The Char Dham Yatra sites. Image credit: http://www.jagran.com

“The unfortunate fact is, it’s always the poor who suffer. No one saw the pandemic coming, and no one could have imagined that the Char Dham Yatra, a mode of survival for many, would get cancelled for two consecutive years. Only those who were in a position to quickly innovate their business models or could find other avenues to earn money did not struggle during the lockdown and thereafter. However, say, a dhaba owner or a tea stall owner, the poorest of poor, who did not have any other option, are still struggling, and will continue to struggle,” said Umesh Pandey, a travel expert, who is associated with the Kumaon Mandal Vikas Nigam (KMVN).    

In July this year, to compensate for the economic loss due to cancellation of the Char Dham Yatra for the second consecutive year, the state announced a relief package worth around Rs 200 crore, set to benefit over 1.63 lakh people in the state.

“How will this one-time payment help? And the government has not taken into account people who are not registered. The pandemic is not the first, and it’s not going to be the last disaster that is going to impact people living in the mountain areas. Disasters related to climate change are already on the rise. If we talk about sustainable mountain tourism, then the primary task is to find permanent solutions to at least some of the problems faced by people living in the mountains who are associated with the travel and tourism industry so that an unprecedented event like a pandemic does not empty their bank accounts. The government has talked about sustainable mountain tourism but has never shared what concrete steps it plans to take,” said Pandey.  

The stunning Spiti valley in Himachal Pradesh. Image: Swati Subhedar

Himachal Pradesh: Reaching out to shepherds, artisans

“Total nuksaan ho gaya. Business hi thapp ho gaya (We suffered massive losses. Our business went bust),” said Sukhbir Singh, who runs a manufacturing unit and a store in Kullu district of Himachal Pradesh. Singh, like many others in the state, is a part of the small-scale industries that manufacture and sell the world-acclaimed Pashmina shawls.

Pashmina refers to animal-hair fibre forming the downy undercoat of a domesticated variety of goat called the Changthangi goat. These goats used for pashmina shed their winter coat every spring. One goat sheds approximately 80–170 grams of the fibre. These goats provide the wool for Kashmir’s famous Pashmina shawls that commands huge demand worldwide.

If you visit the northeren region of Himachal Pradesh; in particular the cold desert mountains of Spiti and a few remote villages in the mountain regions of Lahaul and Chamba districts, you will come across many nomadic shepherd tribes who herd sheep and goats and move from one place to the other. The pashmina wool used in manufacturing units in the state also comes from these shepherds.   

However, since the 2020 pandemic, the entire end-to-end chain of Pashmina manufacturers and sellers has got affected. “Our artisans who used to weave Pashmina shawls are mostly from Nepal and other remote villages of Himachal. They went back to their native places just ahead of the 2020 lockdown and have not returned since then. In the absence of these artisans, manufacturing of handmade shawls came to a standstill and because of fewer tourists, the business has got affected,” said Singh.

The Pashmina shawls manufactured in Himachal are also exported. “Our business is not entirely dependent on the incoming tourists. Usually, the machine-manufactured shawls are exported and the ones that are weaved by local artisans are sold in the domestic market. However, the lockdowns affected both the business avenues and we are staring at huge losses,” said Gurcharan Singh, a manufacturer of Pashmina shawls, who has his manufacturing unit in the Bashing village on the Kullu-Manali highway.

He added: “Every manufacturing unit has 30-35 artisans and not all owners could afford to give salaries during the pandemic. In the organized and unorganized sector, nearly 12,000 artisans are working in the state and the government has not given the artisans or manufacturers any compensation.”

“It’s a good sign that the government is now also thinking about the forgotten lot, like the shepherds”. Image: Swati Subhedar

In a welcome move, the Himachal Pradesh government announced in June 2020 that from 2021 fiscal, it will provide 638 goats of the Changthangi and Chegu breeds to families in the Pashmina producing snow-bound areas in Lahaul-Spiti and Kinnaur districts and Pangi in Chamba district under the National Livestock Mission. Under the mission, 29 units, each comprising 10 does and one buck of both Changthangi and Chegu species will be provided.

Each unit will cost Rs 70,000. Ninety per cent cost will be borne by the Central government, while the state and the beneficiary will share the remaining cost in equal proportion. The hill state records about 1,000 kg Pashmina wool production annually at present and aims to double it in next five years.  

“This won’t solve all our problems, but it’s a good move. Presently, we are importing Pashmina wool from Kashmir, which is costly. This way we can buy wool from Himachal, save that cost and manufacture more Pashmina products, or pay our artisans more,” said Singh.   

One of the aspects of sustainable mountain tourism is that it is a way to preserve and promote local art, crafts and high-value products. The state government’s planned move to boost Pashmina wool production in the state will help people in the mountain regions of Himachal who are into Pashmina business, including the shepherds who fall under below the poverty line (BPL) category.  

“When tourism started booming, local people, irrespective of what their original professions were, switched to the tourism industry. I know for a fact that many Pashmina artisans switched to tourism because they were not earning enough. It’s a good sign that the government is now also thinking about the forgotten lot, like the shepherds or Pashmina artisans. This is also one way of sustaining mountain tourism,” said Jitendra Bharadwaj, who is associated with the Himachal Pradesh Tourism Development Corporation (HPTDC).

Also read: Lockdown and the hauntingly beautiful Spiti Valley.

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The hauntingly beautiful Spiti Valley stood completely deserted this whole year

Spiti — a cold desert mountain valley located high in the Himalayas in the Northeastern part of Himachal Pradesh – was barren this summer. It was peak season, but there were no tourists because of the coronavirus-induced lockdown. It’s going to be a cold, dark, and long winter for the locals as tourists have been advised to give Spiti a miss until further notice. For homestay and hotel owners, tour operators, drivers, trek-organizers, horsemen, porters, and locals, who are dependent on tourists for survival, the pandemic has meant zero earnings. This story is like a postcard from Spiti … words and pictures telling you individual stories

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Swati Subhedar

Scenic Himalayan lakes, 1,000-year-old monasteries, pretty villages, unexplored treks, surreal landscapes, harsh highlands, winding roads, dramatic skies, extremely warm people and apple-cheeked children … Spiti, a cold desert mountain valley located high in the Himalayas in the Northeastern part of Himachal Pradesh, is all this and a lot more.

Despite the inaccessibility and harsh weather conditions, Spiti Valley is on the bucket list of many travel and adventure enthusiasts, and usually, between March and June, the valley is packed with Indian and international tourists, bikers, trekkers, and adventure-seekers. This year, something unusual happened. The summer of 2020 was a black summer for the locals of Spiti Valley … a summer they are not going to forget for a long, long time.

“For the first time in the past 18-19 years, there were no tourists in Spiti during the peak season because of the lockdown and the coronavirus pandemic,” said Lara Tsering, owner of Spiti Valley Tours and Lara’s Homestay in Kaza — a town situated along the Spiti River at an elevation of about 12,500 feet above sea level, home to the world’s highest petrol pump. “I spent the whole summer cancelling bookings and refunding money. I don’t think people will travel anytime soon. The harsh Spiti winter will set in from October. I am expecting the situation to improve only next year,” he said.  

For homestay owners, hotel owners, tour operators, drivers, trek-organizers, horsemen, porters, and locals in Spiti Valley, the pandemic has meant zero earnings.

The valley — situated 415 kms from the summer capital of Himachal, Shimla, and 390 kms from the winter capital, Dharmshala, which is home to Dalai Lama and the Tibetan government-in-exile – is a research and cultural center for the Buddhists. The name Spiti means ‘The middle land’ (the land between Tibet and India), and the popular tourist destinations in Spiti are the Tabo monastery; one of the oldest in the world, Dhankar monastery, Ki monastery, Kibber Monastery, Pin Valley, Chandra Taal and Giu, famous for the 500-year-old mummy of a Buddhist monk, among others.

Largely untouched, tourism set foot into the Spiti Valley after 1992 when the valley opened up to the outside world. The valley, and the surrounding region, is one of the least populated regions in the country — the Lahaul-Spiti district has a population of 31, 564, and Kaza is the sub-divisional headquarters. The northern part of the valley is usually cut-off for eight months due to heavy snowfall and the southern part, which has access via Shimla and is a more popular tourist route, is shut periodically throughout the year because of snowfall.

The best time to visit Spiti is from March to June when the temperature ranges from 0-15-degree Celsius. Tourists avoid visiting Spiti during the monsoon months (July to September) as there are possibilities of massive landslides. Winters in Spiti are for the daring as the temperature dips to as low as -20 degrees Celsius because of the heavy snowfall. The locals, and those associated with the tourism industry, thus have a very small window to earn money through tourists.

Keep swiping right to see some stunning visuals from Spiti.

When Spiti Valley said no to tourists

Himachal is a much sort-after tourist destination. There are 3,350 hotels, 1,656 homestays, 2,912 travel agencies and 1,314 guides, 899 photographers and 222 adventurers registered with the state tourism department. The total bed capacity of hotels and homestay units is 91,223 and 9,144, respectively. While 1.72 crore tourists (Indian and international) visited Himachal in 2019, 1.64 crore visited in 2018.

In January this year, when the locals living in Spiti Valley – most dependent on the incoming tourists for livelihood — were gearing up for the upcoming tourist season, coronavirus had just started spreading its tentacles in the country. After a long and cold winter (October-January), when the business is bleak, the locals were looking forward to the peak season to pick up. They were optimistic as they were getting many booking enquires.

However, as the number of coronavirus cases started going up in February, people started cancelling their bookings. From March 23 onwards – the day the first three-week-long nationwide lockdown was announced by the government – everything came to a standstill. The lockdown was extended twice after that and eventually ended in May end.

In July, the Himachal Pradesh government announced opening up the state for tourism with guidelines that tourists were required to follow. It was mandatory for the incoming tourists to show their COVID-19 negative report, furnished from any of the Indian Council of Medical Research (ICMR)-recognized labs. They also had to pre-book hotels and stay at least for two days. However, by September, the state eased some of the guidelines and lifted the mandatory condition of carrying an e-pass or registration for tourists and also allowed inter-state travel.

However, the Spiti Tourism Society decided it would stay shut to tourists for the year 2020 and said no tourism activities, including jeep safaris, package tours, trekking and camping, would be allowed.

In a letter submitted to Additional Deputy Commission of Spiti, Gian Sagar Negi from Spiti Tourism Society said: “This decision is made considering the consequences of the pandemic on the high altitude region of Spiti Valley which has limited medical facilities, underdeveloped infrastructure and extreme geographical condition with our harsh winters and pre-existing medical condition of Acute Mountain Sickness.” The letter further states that social distancing would be tough in winters and patients would have to be taken out of the valley in case one such case emerges, further complicating the situation. The letter also urges travellers to cancel all travel plans to Spiti Valley this year to make it a safe destination for next year. A sanguine decision, but it’s going to hit the locals hard.

Lara Tsering, owner of Spiti Valley Tours and Lara’s Homestay, spent the whole summer cancelling bookings

“No help from the government”

“My cars are parked since March and the drivers are sitting at home doing nothing,” said Kamal Kishore, a tour operator who is based in Shimla, and organizes tours to Spiti. “There is no chance of Spiti opening for tourists this season. While some drivers went back to their native villages and are doing farming, most haven’t earned a penny this season and won’t until the next. Some tour operators gave them their salaries, but since we haven’t got any financial help from the government in the stimulus package that it had announced, we are also in a fix,” he added.  

Mahendra Singh, a driver, who is associated with one such tour operators, lives in Chandigarh. He usually ferries tourists to popular destinations like Shimla and Manali, but he looks forward to going to Spiti three-four times during the peak season. A couple of trips to Spiti help him earn more than the regular destinations. This year, he had to let go of Spiti, and he has no hopes of even Shimla and Manali opening fully for the tourists. “I have exhausted all my savings. Now I will have to look for a job. I don’t think the overall travel scene will improve anytime soon,” he said.

Jitendra Bharadwaj, who works with the Himachal Pradesh Tourism Development Corporation (HPTDC) in Mumbai, is usually very busy throughout the year organizing tour packages. A chunk of tourists visiting Himachal come from Mumbai and Delhi. However, he has spent this whole summer cancelling bookings and refunding money. “Not just us, the entire tourism chain in Spiti, which includes hotels, tents and homestay owners, guides, photographers, porters and drivers, has taken a hit. Some of the local people own apple orchards or grow cash crops, so they have something to fall back on. But those who depend on tourism have been rendered jobless.”

Spiti Holiday Adventure is a travel platform that organizes treks, jeep safaris and adventure tours and treks in Spiti. When contacted, Nikhil Bhambure, business and communication head of the company, said: “Our revenues are zero since March and we had to dig into our savings to pay our staff.” He added: “The tourism scene in Spiti has picked up only recently. So, the locals still have the option to fall back on their traditional occupations like farming or transporting goods. It’s people like us, who are dependent on tourists, suffering. Being remote, don’t think Spiti will open up this year, not even for the winter tourists.”

Trekking and camping in Spiti is something that the adventure-seeking tourists from India and abroad look forward to. A small business-model runs around organizing these treks and camps. Often, guides, porters, horsemen, cooks and tent-owners accompany tourists on these treks. For Jagat Singh, who hails from Uttarakhand, and is a porter, such treks mean good business. “I live in Manali, but come to Spiti during the trekking season. Usually, I make good money, but, this year, I have earned nothing,” he said.    

Most of the locals in Spiti are dependent on the incoming tourists. Image: Lara Tsering

Those who run proper hotels in Spiti are facing bigger problems. It’s not easy for them to run and maintain their hotels in a remote location like Spiti. These hotels are not operational throughout the year. So, every time they open, the hotel operators have to spend additional money on maintaining their properties. As the business is cyclic, it’s inconvenient for them to hire permanent support staff. Most hotels have dedicated staff members who diligently return every season. But, in case they don’t, the hotel owners have to make alternative arrangements for the year.

“My cooks, cleaners, drivers and hotel boys come from neighbouring states like Uttar Pradesh, Uttarakhand, and even Nepal. This year none of them could make it because of the lockdown,” said Chhobyang Singhe, owner of the relatively high-end hotel Spiti Heritage Himalayan Brother, which is in Kaza. He had no option but to shut the hotel. He managed to come down to Dharamshala in the nick of the time, just before the lockdown was announced. He has two properties here, which he opened in July as the country started unlocking. He is banking on these two properties as the Kaza property “is going to be shut for a long, long time.”

As per Tsering Tsang, who co-manages the Sakya Abode hotel in Kaza, along with her husband, the coronavirus situation was never so grave in Lahaul-Spiti, but it was the locals who were wary of not letting outsiders in Spiti. “Most homestays might open, but they won’t get any traffic,” she said.  

Well, not all are complaining. Take Lara Tsering from Lara Homestay, for instance, who said: “The lockdown was a blessing for me. We are busy organizing tours throughout the year. The summer months are very hectic. The lockdown gave me an opportunity to explore Spiti, something that I had never done before. I went on solo trips and discovered new trails and walks.”